Sometimes, even the most experienced agents find themselves at a loss. “I can't think of a time when there have been so many individual elements that are worrying people about their holidays – and I’ve been in travel for 30 years,” Deben Travel founder Lee Hunt tells TTG, while Swords Travel founder Mark Swords describes the situation as a “perfect storm of issues”.
From dwindling sales to an ex-UK cruise boost: agents assess the 'perfect storm' facing travel this summer
Agents
Jennifer Morris
22 April 2026
As travel faces an unusual layering of global factors impacting the market, TTG speaks to four veteran agents to get to the heart of how it is all affecting business, and their outlook for the year ahead.
(Credit: iStock / ozgurdonmaz)
What challenges does the summer hold in store for agents? (Credit: iStock / ozgurdonmaz)
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