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Murray Travel outlines ambition to become market leader in Lapland day trip market

Agents
James Chapple
17 April 2026

Scotland's Murray Travel has created a dedicated brand for its Lapland day charters as it expands the operation to a further four regional airports – and outlined its ambition to become a market leader in the regional Lapland day trip market.

A family enjoy a sleigh ride in Lapland
(Credit: iStock / Borisenkov Andrei)

Murray Travel wants to become a Lapland day trip market leader (Credit: iStock / Borisenkov Andrei)

The Highlands agency, which has for several years run charters from its local airport Inverness, made headlines last month when it expanded its programme to Cornwall's Newquay airport – some 700 miles from its HQ. Now, Murray is adding departures from Aberdeen, Southend, Teesside and the City of Derry.