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'We hope to open before Christmas': Beverley Travel hires ex-Ashley Adams staff and switches expansion focus following agency closure

Agents
Harry Kemble
24 October 2025

Beverley Travel has snapped up two former members of Ashley Adams Worldchoice staff as it looks to expand its retail network into the Yorkshire town where the 56-year-old agency was based before it entered voluntary liquidation last summer.

Beverley Travel
Credit: Beverley Travel

From left: Beverley Travel's Karl Douglas, Natalie Codd, Kelly Cheesman and Royston Potter at the 2025 Yorkshire Ball (Credit: Beverley Travel) 

Beverley Travel co-owner Karl Douglas told TTG the town of Driffield wasn't on the agency's radar before the Travel Network Group member closed its doors in August citing losses "that were incredibly difficult to recover" from.

However, Douglas confirmed he and fellow co-director Kelly Cheesman were now actively seeking the right premises in Driffield, which is about 15 miles north of Beverley, after hiring Natalie Cood and Royston Potter.

A few days after the Ashley Adams news broke, Douglas contacted Codd to arrange an interview. The pair had previously met on a Wendy Wu Tours fam trip to Jordan last year.