It’s often said one of the potentially positive impacts of the pandemic has been to force some areas of the travel industry – and the travelling public – to stop and consider the impact the boom in travel of recent years has been having on destinations and the planet in general.
In 2020, we moved from overtourism to undertourism, both of which impact local ecology and economy in different ways. Nobody would want to see the return of overtourism, yet with revenue generated from travel in retreat and the corresponding impact on jobs and local economies, it threw light on the difficult line we walk when considering what is the “right” kind of travel.