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Regent smashes single-day sales record again

Luxury
Tom Parry
24 August 2021

Regent Seven Seas Cruises has claimed its largest booking day in the company’s 29-year history after the launch of its 2023/24 programme earlier this month.

The offer is valid for new bookings made between 1 November 2022 and 6 January 2023

Itineraries went on sale on 18 August – with booking revenues surpassing Regent’s previous record by 15% set on 21 October 2020.

It was the line’s fourth record-breaking sales launch in just under a year – having broken its world cruise launch day record twice and now the largest booking day twice.

Regent claimed “a significant rise” in bookings of its $11,000-a-night Regent Suite, while the largest price tag on a single suite booking was close to $600,000. 

The Regent Suite includes an in-suite spa with unlimited spa treatments, original Picasso artwork, a private car and chauffeur in every port and dedicated butler service.