The homeworking agency found 44% of millennials – those born between 1981 and 1996 and now aged 29 to 44 – had booked a holiday through a travel agent or advisor over the past 12 months, compared with a national average of 31%.
Data comes from the agency’s annual Travel Tracker survey, which is based on a Censuswide poll of 2,000 consumers carried out in June.
Reasons given by millennial clients for booking with a travel advisor included trusted/expert advice (50%), timesaving (50%), personalised service (39%) and someone to contact if things go wrong or plans change (37%).
