From May 31 to June 2, the campaign will run across 5 major European cities: London, Berlin, Brussels, Milan and Paris.
It will consist of screens showing footage of some of the country’s finest views, including the Mediterranean, the blue and white town of Sidi Bou Said and the desert at Tozeur.
The films will be running in bus shelters at the entrance to Old Spitalfields Market from 7am to 7pm and will run in conjunction with a social media campaign.