Called “Ready for Take Off”, Jet2 will be providing partners with educational resources to make the best of the busy sales period, including face-to-face training sessions and an online marketing toolkit designed in consultation with senior colleagues from across the business.
The toolkit is accessible via the Jet2holidays trade website and will provide guidance and practical tips around social media, SEO optimisation and email.
Jet2holidays will also be providing “bigger and better” competitions throughout peaks to attract customers and drive bookings.
(Credit: Jet2.com)
The first competition, called “Win a Jet2holidays Co-Pilot for a Day”, launched on 4 December and gives partners the chance to get support from a trade team member each Friday payday throughout peaks.
Agents are encouraged to visit Jet2holidays’ social media to learn more.
“We're going further than ever to ensure that our agency partners are doing all they can to boost bookings this peaks,” said Alan Cross, director of travel agent relationships. “There is lots of demand out there, and we are equipping agency partners to be able to capitalise on every single opportunity."
There will be further announcements made about the remaining competitions on 22 December, 24 December and 3 February.
The news follows the launch of Jet2.com and Jet2holidays’ first Egypt programme in more than 15 years. From 2027, the tour operator will be putting 18 weekly flights to Sharm el Sheikh and Hurghada on sale across 12 routes, from seven of its UK bases.
