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‘I have vascular dementia but I’m determined to keep selling holidays’

In depth
Sophie Griffiths
18 March 2025

Travel agent Jenny Jackson has good days and bad days. On a good day, she goes about her day as normal; speaking to one of her many loyal clients, suggesting suitable destinations, processing bookings.

Homeworker Jenny Jackson was diagnosed with vascular dementia in 2022

Homeworker Jenny Jackson was diagnosed with vascular dementia in 2022 (Credit: Jenny Jackson)

On a bad day, Jenny forgets to call back customers, abandons paperwork mid-way, gets up to make a cup of tea and forgets what she’s doing. This is because Jenny has vascular dementia.

She is, however, determined to carry on doing what she loves best – selling holidays.

“Is today a good day?,” I ask, when we chat over Zoom on a rainy morning in March. “Well, it’s a Monday,” she laughs, “and that’s never a good day, with or without dementia.”

Refusing to be beaten

A sense of humour, says 71-year-old Jenny, is what keeps her going. That, and the fact she lives in London – “people don’t understand how expensive living in London is until you’ve lived here”.