Abta

Brand and marketing key to reach millennials

Having an authentic brand ethos and offering relevant and engaging marketing are key requirements for attracting millennial travellers, delegates at Abta’s The Millennial Market in Travel conference heard

FCO advice against fraudulent sickness claims extended to Greece

The advice now covers a number of European countries afflicted with the problem

Abta launches Stop Sickness Scams email campaign tool

Industry workers will be able to go online and easily target their local MP

Number of uninsured travellers grows

The trend is most pronounced among younger travellers

Agents welcome Jet2holidays’ private detective initiative

Agents have praised Jet2holidays’ decision to enlist private detectives in the fight against bogus holiday sickness claims, as Abta stressed the need for the new government to prioritise the issue post-election

Observing customer habits can be ‘revelatory’

Avoiding pigeonholing customers and taking the time to observe and study their preferences and habits can offer “revelatory” insights

How to appeal to millennials

Travel firms must ensure they create personalised advertising and products if they wish to tap into the lucrative millennials market

Two million holidaymakers set to head abroad over Easter

Spain remains the top destination for those looking for some sunshine

Abta bites back after Gove's 'sharks' jibe

Abta has hit back at former education secretary Michael Gove after he accused “tourist sharks” of “racking up” prices for families during school holidays

Norwegian aims high with agents

Norwegian has revealed it plans to raise its profile with agents after becoming an Abta partner

Abta welcomes 19 new members including Norwegian

The 19 have all joined since the start of the year

Police investigate hack of Abta’s web server

Abta confirmed last week that a web server supporting abta.com had been hacked. TTG explores the potential implications

Why Zach still needs Abta LifeLine’s help

Six-year-old Zach’s story is another example of the difference Abta LifeLine’s fundraising can make in the lead-up to the organisation’s Big Charity Day – but he still needs the industry’s help

Abta to guide members on upcoming surcharge axing

Abta is to issue guidelines to members on the impending outlawing of card payment surcharges by retailers, which experts warn will “hit agents’ bottom lines”

How Abta LifeLine has supported your peers

From helping a rep who found himself out of work following the Sousse attack to helping build a sensory room for a sick toddler, Abta LifeLine is reminding the trade of its vital work in the run up to its annual Big Charity Day

Let the lip-sync battles begin

Abta Lifeline is challenging the travel sector to go “La La for Lifeline”, with a lip-sync battle

Abta warns of ‘sudden and sharp’ hikes as new business rates loom

Abta is warning of a “sudden and sharp” rise in tax bills for agencies as new business rates come into force

Abta welcomes investigation into sickness claims

The claims management regulator will hold a formal investigation into the rapid rise of those reporting holiday illnesses

Tanzer: The industry is in for a bumpy ride

Abta chief executive Mark Tanzer tells us how the association plans to help the industry ride out the next 12 months

Older skiers more likely to hit the slopes with inadequate insurance

The findings were announced by Abta and the FCO as they launch a new campaign concerning winter sports insurance

Could Airbnb become latest Abta member?

Abta has joined calls for greater clarity on the regulations with which businesses in the sharing economy, such as Airbnb, should have to comply

LTAs will lead to ‘confusion’

Looming changes to the Package Travel Directive (PTD) regulations could pose a huge worry to both agents and consumers, Abta’s chairman has warned

Abta and FCO renew balcony safety calls

The call has been made after three serious incidents were reported to the FCO this year

Abta launches new voluntourism guide

The guide aims to promote best practice in the sector