Ocean cruise

Third of customers prioritising holiday spend over other purchases, data finds

New findings from Cunard saw more than six in 10 (63%) respondents say being able to see a variety of locations is the strongest draw for a luxury sailing

Changing cruise stereotypes ‘crucial’ to attracting new customers

Royal Caribbean Group VP of external affairs Lisa Lutoff-Perlo urged agents to ‘change the narrative’ around cruise to attract more clients

Agents urged to ‘get up to speed’ with cruise sector's sustainability initiatives

Ben Bouldin, vice-president EMEA of Royal Caribbean and Clia chair, advised agents to "get up to speed" with the industry’s climate change initiatives

Princess to increase trade engagement ahead of Sphere-class launch

Speaking to TTG, the line’s sales director Nick Hughes said Princess is currently in the process or rewriting its trade training programme to reflect the new class of ship

Cruise line ‘offering Hilton at Premier Inn prices’ names new ship

Two-time Olympic gold medal-winning sailor Shirley Robertson OBE acting as godmother of Ambassador’s Ambition

Scenic Group to embark on UK sales blitz to celebrate docu-series

Sales managers will be out on the road between 30 May and 11 June to celebrate the launch of the Maritime Masters docu-series

Princess Cruises confirms first-ever central Florida homeport

Caribbean Princess will sail out of Port Canaveral starting November 2024

Germany's Viva Cruises sets up dedicated UK sales team

The Dusseldorf-based river cruise operator has appointed Four Agency as its new sales office in the UK

Royal chiefs hail agents' role in 'record-breaking' Icon launch

The ship is already almost half sold for the year

Windstar Cruises appoints Augustus Lonsdale as head of UK sales

Lonsdale joins the line from AmaWaterways where he spent seven years, most recently as head of commercial and marketing for the UK and Europe

P&O Cruises recruits Tui's Lynsey Roberts to lead expanded trade team

Roberts, who has joined the line as business manager of partnership development, will be responsible for a team of three partnership development managers who will be regionally based and cover the North, West and East regions

Seabourn Venture arrives in the UK for first of three trade events

The new expedition vessel made its maiden arrival in the UK after it docked in the Port of Tilbury on Wednesday (10 May)

Tui eyes 'profitable UK growth' through higher value products

Speaking after the company published its financial results for the second financial quarter (three months to 31 March 2023), Tui chief Sebastian Ebel said the business will utilises all of its brands to increase its UK market share

Windstar Cruises to launch new Med and Canary Island sailings

An eight-day Captivating Canary Islands from Lisbon to Las Palmas sailing includes time in Madeira, as well as overnights in Funchal and Tenerife

Solo travellers opting for cruise holidays, research finds

A survey, completed by 800 people, found that more than two thirds of those questioned (70%) would choose a cruise over a land-based holiday for a solo trip

Emotional celebrations 'a fitting introduction' for new Oceania ship class

Christening of Oceania Vista on Monday marked the beginning of a new era for Oceania with founder Frank del Rio snr set to retire

Oceania Cruises hopeful of UK 'halo effect' with Vista launch

The line’s first new-build for more than a decade was named in Malta’s capital Valletta

‘Exceptional’ Q1 bookings help RCG upgrade 2023 profit projections

It comes after this year’s wave period started earlier and extended further, generating a record level of bookings

Seabourn and Silversea among latest lines to join Expedition network

The group has had more than 250 travel trade sign-ups within the first two weeks of launch

Royal reveals more family-focused experiences onboard Icon

It comes after the Family Travel Association found 85% of parents are likely to travel with their kids and 47% with their extended family and friends in 2023

Celebrity Cruises launches new ‘Book and Win’ trade prize campaign

The first 25 agents to make 10 or more Celebrity bookings sailing to Europe in 2023 will win their own luxury holiday at sea.

Agents will need to make and claim their bookings on Celebrity Rewards between 3-31 May 2023 for their chance to win.

The prize can also be gifted to a colleague, friend or family member should the agent not be able to travel on the dates given for the prize.

Celebrity has seven ships sailing in Europe this year to a range of destinations including the Mediterranean and northern Europe.

Cunard offers agents chance to join Queen Anne's first sailing

The ship’s inaugural voyage will sail from Southampton on 3 May 2024 and call at La Coruna and Lisbon

Princess Cruises unveils Love Boat-inspired marketing campaign

The rebrand focuses on the theme of love made famous by the Love Boat TV series that made the cruise line a ‘household name’ around the world

Celestyal adds Hulett and Klitsch to global commercial team

Tobias Klitsch has been named vice-president of global market development and Beth Hulett has been appointed global market development manager