Skip to main content

Demand for 'greener and fairer' holidays rising – Tui

Operators
James Chapple
28 April 2021

Tui says demand for what it calls "greener and fairer" holidays is on the up after recording an 84% increase in customers staying in sustainably certified hotels over the past six years.

The new campaign will feature discounts for accommodation and activities in Saint Lucia for those returning to visit

In 2015, Tui set itself the goal of delivering 10 million sustainable holidays – packages featuring stays at hotels with independently certified sustainability credentials – a year by 2020.


Uptake has risen year-on-year from 5.3 million in 2015 to more than 10 million in 2019, said Tui, with the total number taken between 2015 and 2020 running to 43 million.


Tui Group analysis of 300 hotels highlights how sustainably certified accommodation delivers better environmental performance, including 10% lower carbon emissions, 24% lower waste output, 19% less water usage per guests, 23% higher usage of green energy and a 9% higher rate of local employment.