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Marketing

WTM 2017: India in WTM's 'Premier' league
India’s Premier Partner status with WTM London last year helped it achieve double-digit growth in international tourism and a bumper number of business deals
Why it's time for agents to get live video streaming
If you’re not live streaming video on social media to promote travel, you’re missing a trick. Digital Visitor’s Nick Livermore explains why it’s time to go live
By popular demand… more cute travel agency dogs
These agency pooches come armed with more than just good looks – they’re also a dab hand at enticing customers in, too. Abra Dunsby meets some of the sparkiest, furriest salespeople in the business
'Google's stealth attack on travel is eating everyone'
Google was accused of abusing its monopoly and seeking to muscle in on the aviation sector, at last week’s Capa event
Keeping it real in Mo' Bay: How the Travel Foundation is encouraging guests to explore beyond their hotels
The Travel Foundation’s destinations programme manager, Katie James, outlines how the charity is enticing tourists to venture further in Jamaica’s Montego Bay and how your customers can make a difference
Digital expert is added to Global conference agenda
’Me Me Me Millennials’ to be subject of Global agents’ talk
TTG Media named as media partner for three Abta events this year
TTG editor Sophie Griffiths will moderate the Millennial Market in Travel conference, while news editor Jennifer Morris will moderate a session at the Future Talent in the Travel Industry event
The world's best-selling and up-and-coming multi-centre honeymoon destinations
Fly and flop doesn’t cut it for all honeymooners in 2017. TTG rounds up multi-centre options to recommend when one stop isn’t enough
Bringing newsletters to life in 2017
Newsletters are a great way of keeping in touch with your clients – but how can you keep them engaging, fresh and readable in 2017? Abra Dunsby finds out more
Jet2holidays launches new TV adverts
Filmed in Tenerife, three of Jet2holidays’ most popular hotels feature in the new adverts
Travel urged to ‘adapt’ with retail trends
Delegates were encouraged to “take inspiration” from recent developments in customer service in the retail sector to help them compete in a busy marketplace
Observing customer habits can be ‘revelatory’
Avoiding pigeonholing customers and taking the time to observe and study their preferences and habits can offer “revelatory” insights
How to appeal to millennials
Travel firms must ensure they create personalised advertising and products if they wish to tap into the lucrative millennials market
Silver Travel Advisor launches Training and Research division
The site is aiming to “inform, educate, energise and excite” travel marketers about the importance of the over-50s sector
AWTE announces new chair and board
Andrea Norris withdrew her candidacy due to the demands of a new role at AllClear
Global give agents tools for the job
New marketing initiatives revealed by Global
Award-winning Full Circle Travel on keeping marketing ideas fresh
Following Full Circle’s Fresh Thinking Award win in TTG’s Top 50 Travel Agencies, owner Niall Douglas speaks to Abra Dunsby about its cutting-edge initiatives
Abta opens bookings for The Travel Convention
Early bird offer for Abta’s Travel Convention
Getting the most out of the Red Sea region
Sharm el Sheikh may remain off-sale in the UK, but there are plenty of other options for sunseekers around the rest of the Red Sea. TTG reports
Hanan joins Dunleavy White
The firm said she had been appointed to “spearhead growth” within the travel and aviation sectors
Marketing accolades honour best in travel
Marketing professionals from across travel have been honoured at the ninth Travel Marketing Awards
Meet the Rep: Intrepid's Chris Godrich
Chris Godrich, senior business development manager at Intrepid Travel, on his love for Yorkshire puddings, life on the road and taking his parents to Glastonbury
Tap in to UK holidays – and free marketing!
TTG has launched a new competition to help agents boost UK break bookings as the trade reports a rise in sales for the sector
Marketing: How to promote UK holidays
As domestic travel continues to broaden its appeal, Abra Dunsby looks at how agents can make the most of promoting UK breaks