Consumers' fear of catching Covid on holiday lessening

Operators

Rob Gill

26 March 2021

Fear of catching of Covid while on holiday has fallen significantly for consumers when it comes to booking a summer 2021 break compared with last summer.

Awaze, Hoseasons' parent company, reported that bookings are up by 82% compared to 2019 for next summer and up 62% for the whole of 2022 — Staycations are here to stay, according to Adido

This was one of the findings of new consumer research conducted by PwC this month, with the results released as part of the TTG Agenda 2021, The Travel Restart online seminar for TTG+ members (sign up here for access to the full report and to watch the seminar On Demand).

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