WTTC paid tribute on Wednesday (12 May) to former Mexican tourism secretary Guevara, who it said had led the council through a "transformative agenda" since joining and taking up the top role in August 2017, and latterly the global Covid crisis.
"Guevara was the strong voice leading the global travel and tourism sector through the most difficult year in history, and has helped unite the sector and define the path for the recovery," said the WTTC.