Which? surveyed more than 4,000 people who had a package holiday cancelled between March 2020 and February 2021 to find out if they would be willing to book with the same travel company again.
Overall, across all brands, 70% of consumers said they would book with the operator or agent again. But there were “huge differences” between companies which “made an effort to treat customers well during the pandemic, and those that didn’t”.
Most consumers with cancelled trips would book again with same travel firm
Operators
Rob Gill
19 August 2021
The majority of consumers who had trips cancelled due to the Covid-19 pandemic would book again with the same travel companies, according to research from consumer body Which?
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