The initiative is a cornerstone of the brands' new Nature and Climate Action Plan 2030, designed to accelerate the mitigation of tourism’s harmful effects.
Inghams said: “We are investing 10% of our annual profits back into the great outdoors through impact initiatives and the grassroots partners we support across nature, climate and community.
"These contributions fund on-the-ground projects and other business investments in low carbon operations, technologies, or more sustainable purchases.”
Inghams worked with consultancy Biodiversify to produce a biodiversity study that examined the brands’ supply chains, guest activities, operations and the destinations themselves to assess the impact on nature.
A traffic light system was then used to illustrate the impact, ranging from high to low. The brands were found to have high impact in 22 categories, with 12 being medium impact and 14 low impact.
John Mansell, Inghams and Santa’s Lapland managing director, said: “We know our business relies on the natural environments our guests love to explore, which is why we’re committed to helping to keep these places thriving.
"Our Nature and Climate Action Plan 2030 builds on and accelerates our impact reduction work that’s already begun. It sets out how we’ll reduce our impact, support the restoration of natural environments, and strengthen the connection between people and the outdoors.
“Looking after nature isn’t just part of our purpose, it’s essential to the future of our holidays and the places that inspire them.”
Projects undertaken so far include a biodiversity regeneration partnership with Zillertal Nature Park near Inghams Walking’s Austrian resorts. Another is a Grounded Voices Advisory Board, comprising local community and future generation representatives to advise on decisions affecting local nature and people.
Inghams added it also strives to have all chalets powered by renewable energy and to increase the percentage of winter resorts that are also visited in summer to provide year-round benefits to communities.
