Alex Delamere-White, vice-president of sales and distribution, told TTG the line had also experienced the “most successful launch in our 182-year history” across overall sales thanks to Iona - due to be deployed in 2020.
Pre-registrations went live on September 3 for the 5,200-passenger vessel, currently under construction in Germany, before the vessel when on general sale on September 12.
Iona, the largest cruise ship built for the UK market, will sail its maiden season around the Norwegian Fjords between May and September 2020.
“We had high ambitions but the demand has exceeded all of our expectations and it’s no exaggeration to say that our agent partners have played a huge role,” said Delamere-White.

