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James Thornton: 'Intrepid could have handled some things better; I'm sorry we didn't'

Operators
James Thornton
30 April 2020

For as long as I’ve known Intrepid, the company has never been motivated by money for money’s sake.

Thornton: 'While our intentions have always been good, we could’ve handled some things better'

That’s exactly why I was drawn to it in the first place 15 years ago – it had intentions and motivations beyond just dollar signs. Now, I know what you’re thinking: “Yeah, yeah, we’ve heard it all before.”

But let me explain.

Since its inception on a Melbourne kitchen table 31 years ago, Intrepid has been committed to balancing purpose and profit for all of our staff, customers and partners. This global pandemic has made it increasingly challenging to get the balance right. And in some cases, we haven’t.