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Tui's Turkey bookings soar after Spanish price hikes

Operators
Gary Noakes
13 December 2017

Price hikes by Spanish hoteliers and the weakness of the pound have helped Tui’s Turkey bookings soar.

‘Consumer paradise’

Tui group chief executive Fritz Joussen said the operator’s sales to Turkey as a whole were “up 70%” for summer 2018, adding: “It is our most important destination in summer”.

He added: “There have been very, very high prices in Spain, but they are going down a little bit. Now Turkey is coming back, perhaps it is partly customers from Spain going to Turkey again. We have a place in both markets.”

He predicted: “In a couple of years latest, high quality hotel stock in Turkey will be scarce,” adding that Tui would invest in Turkey now that demand was returning.