Before I sit down with Advantage Travel Partnership chief executive Julia Lo Bue-Said, I quickly check the news.
It's Wednesday (13 May), it's about 11am here in Spain, and Donald Trump's trip to China seems to have booted prime minister Keir Starmer's fight for survival off top spot on the BBC homepage – for now.
I can't help but think, for all the digs Trump has had at him ("he's no Winston Churchill!), Sir Keir might be pretty pleased to see the president take the heat for a bit.
It's been another tumultuous week in British politics, with the future of Starmer's premiership serving as an intriguing backdrop to this year's Advantage conference in Madrid.