The B Corp scheme, which accredits businesses prioritising the planet and people alongside profit, was explored in a workshop at the convention, with Intrepid Travel, payments scheme Felloh and TTG Media among the B Corp businesses in attendance.
Rochelle Turner, Intrepid's B Corp impact manager and co-chair of the Travel By B Corp group of companies, said: “This isn’t about wokeism. This isn’t about a fringe element.
"This is because we actually believe purpose is driving profits within our businesses – and B Corp is helping drive greater profits. We are all looking to grow.”
