Martin Alcock, director at Travel Trade Consultancy, said that cruise “would take a bit longer to bounce back” from the crisis than other parts of the travel industry.
But he added there was significant growth potential as cruise still represents just a “small portion” of the overall holiday market.
“It’s always been a complicated product to sell, and cruise lines will need agents more than ever,” said Alcock during Barclays’ Travel Industry State of the Nation online event. “There will be more commission and more in the way of overrides.”
