G Adventures targets groups with 'Book Your Bubble'

The poll of more than 4,000 travellers, two-thirds of them former clients, found 32% expected to take a trip with friends or family. The result prompted G Adventures to launch its Book Your Bubble Collection of 80 tours with additional benefits for clients “over and above those they would normally receive” when booking private small group travel.

The tours include Active, Marine, Classic and 18-to-Thirtysomethings travel styles, with additional benefits such as more flexible booking conditions and incentives including discounted tours for trip organizers, which can also be shared between the group of travellers.

Bruce Poon Tip, founder of G Adventures, said: “We want to ensure travelling is made as attractive as possible following this pandemic. The Book Your Bubble Collection makes booking a private tour more flexible and affordable than ever before.

“G Adventures is a company built on changing lives through travel, and there are local people who need our support, so we’re doing all we can to encourage travellers to get back out there and start making a difference again as soon as it is safe to do so.”

Benefits include a 50% discount for the eighth person to book in a group and free travel for every twelfth person on selected tours.