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Hotel occupancy to rise, says PwC

Hotels
Jennifer Morris
20 April 2018

London, Amsterdam and Prague will see Europe’s highest hotel average occupancy rates in 2018, according to PwC.

Amsterdam guest room

The auditor’s seventh Euro Cities Hotel Forecast says a strengthening eurozone economy and strong demand from international tourists will boost the European hotel sector this year.


London and Amsterdam hotels are forecast to have the highest occupancies of 82% in 2018 despite major supply additions. Prague (81%) is close behind with Lisbon (78%), Berlin (77%) and Porto (77%). Prague’s occupancy is set to match London’s in 2019, the research says.


PwC says Europe welcomed 671 million overnight visitors in 2017, with international tourism arrivals delivering 8% year-on-year growth.