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'She guided with grace and mentored with kindness': Solmar Villas MD Julie Blake passes aged 47

Operators
James Chapple
24 April 2025

Tributes have been paid to Solmar Villas’s "passionate, funny and kind" managing director Julie Blake following her death last Thursday (17 April) aged 47.

Solmar Villas' Julie Blake

Blake will be remembered for her 'unique style of leadership', colleagues said

Solmar was started in 2004 by "a few people working out of a spare bedroom", with Blake going on to play an instrumental role in guiding the brand on its journey to becoming a multi-million-pound revenue business before it was acquired by Kuoni parent Dertour in January 2024.


Blake’s friends and colleagues characterised her as a risk taker who wasn’t afraid to get her hands dirty and never sought to distance herself from her team, while Dertour’s UK chief Francis Torrilla described Blake simply as irreplaceable.