The travel industry is poised for continuous growth this year despite significant socioeconomic and geopolitical challenges.
Barclays Travel Forum delegates on Thursday (9 May) heard that despite high rates of interest and inflation, regulatory changes and geopolitical shocks, travel had a strong 2023 with that post-Covid upward trajectory set continue in 2024 as well.
Rohan Kumar, Barclays head of client insight, told the forum that over the past 18 months there had been continuous growth in the travel space with spending going up due to Brits continuing to prioritise their holidays above all other areas of non-essential spending.
New figures from Barclays reveal spending across travel increased by 10.1% in the 12 months to March 2024, while spending per customer went up by 7.5% over the same period.
Travel is also rebounding strongly compared with 2019. According to the bank’s latest data, more of its customers are spending money on travel post-pandemic, up by 0.3% to 55.3%. Spend per customer has also increased post-Covid, going up by 13.8% to £1,331pp when compared with 2019.
“People are not seeing travel as non-essential,” Kumar said. “They’re willing to cut back on clothing, beauty and general retail this year – and actually [have] for the past 18 months.”
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