Yuthasak Supasorn, governor of The Tourism Authority of Thailand (TAT) (AS700), said the theme would be its main marketing focus as it looks to spread the message of a more sustainable future.
“We do have a good rating when it comes to our global competitiveness, but the two problems we face are safety and security, and sustainability – we can at least focus on promoting the environment,” Supasorn said.
“We have to do something, both to protect our natural and cultural environment, and to enhance our global competitiveness.”
