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Agents keen to keep business plans on track in lockdown

Luxury
April Hutchinson
24 June 2020

Luxury agents may have been dealing with endless administration over refunds and rebookings during the coronavirus crisis, but some have also been managing to get on with lots of different tasks behind the scenes.

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When asked if they had used the time to “assess my database and marketing plans”, 56% of agents said they had, and 36% said they had taken time to refresh their website ready for a lift in site visits as lockdown eases. 

The bulk of administrative work has also had to be done by fewer people, with many staff on furlough, while many have also had to juggle home-schooling and childcare – but almost a third of respondents in the TTG Luxury survey said they had “been able to work on a project I had been putting off for a long time”.