ArtFarm, the owner of The Fife Arms in Scotland, is to expand its hospitality reach by taking on a new project in Mayfair.
Artfarm is the hospitality company behind The Fife Arms, one of the most talked about new hotels of 2019 and winner of the Best New Luxury Hotel at the TTG Luxury Travel Awards 2020.
It has now signed a lease with Grosvenor Britain & Ireland for The Audley, a prominent pub in Mayfair which it will now renovate and add guest rooms and a restaurant.
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