In these most difficult of times, a key priority for when people can travel again is likely be a trip with a wellbeing focus, maybe seeking to strengthen their immune system, or searching to find meaning around the earth-shattering impact of the pandemic.
And clients will not be short of options, especially around a trend towards new Covid-19 specific programmes that help build defences to help avoid catching it, or detailed therapies to help those recover further who’ve had the virus.