Greet is Accor’s community-based, “responsible” hotel brand, designed to tap into growing demand for socially and environmentally responsible accommodation options.
“Travellers’ expectations have changed,” said Accor. “Customers are now increasingly focused on hotel experiences that respect people and the world around them.”
The brand has only a few fundamental requirements, which Accor believes will make it an attractive prospect for partners – and ensure each greet hotel is unique.
These include featuring branding into common areas and ensuring 20% of rooms can accommodate between four and six people.
