Abta halved its fees last year, and Target – Travel Agents Ref Group Engaged Together – has urged the association to do the same this year after 20% of Target’s near-1,000 members said they would struggle to afford the fees at their proposed levels.
Just 2% of respondents said they were content with the proposed fees, while 73% said Abta should pursue more cost-cutting measures to reduce overheads and allow it to discount membership fees.