Abta’s new report, Six Trends for Travel in 2021, reveals that the main two reasons for consumers using an agent or operator are the security of a package holiday (41%) and travel professionals’ up-to-date advice (40%).
UK consumers have also been turning to agents for new ideas and destinations (up to 27% this year from 20% in 2019), particularly for families with children aged over five.
Package holidays should continue to be popular in 2021, with nearly 23% saying they booked packages for financial protection while 19% said they wanted to be “looked after” if something went wrong. Both figures were higher than last year.