Speaking at Aito’s Alive and Kicking conference on Tuesday (15 December), Callaghan said with Latin America extending from Mexico’s northern border with the US several thousand miles south to the southernmost regions of Chile and Argentina, it was unfair to look at the region’s efforts on Covid as a collective – especially considering Brazil’s particular might.
"One problem we’ve had since May is the temptation in the British media to describe Latin America as one entity," said Callaghan. "It’s a difficult situation from a PR perspective."