Norwegian founder Bjorn Kjos is seeking to revive his ambitions of cracking low-cost long-haul travel with the launch of a new transatlantic carrier.
Two years after stepping down as Norwegian chief, Kjos has partnered with Bjorn Tore Larsen – co-founder of OSM Aviation – to set up Norse Atlantic Airways.
Chief executive Larsen will hold a 63% stake in the new carrier, and Kjos 15%. Bjorn Kise, a long-time associate of Kjos, will hold a 12% stake.
Kise, who worked with Kjos to found Norwegian, served as Norwegian chair between 2010 and 2019, and left the embattled carrier at the same time as Kjos.