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Travel corridors driving 'very late booking market'

Government
James Chapple
28 October 2020

The government’s travel corridor regime is driving "a very late booking market" according to the Advantage Travel Partnership.

Advantage chief commercial officer Kelly Cookes said the organisation's focus 'remains fully on the success' of its members

Cookes: Members must embrace ‘modern retailing’

Advantage leisure director Kelly Cookes revealed the consortium’s AMS members saw bookings for the Canary Islands double year-on-year over the weekend after the government announced a new quarantine-free travel corridor to the Canaries on Thursday (22 October).


However, nearly three quarters of these new bookings are for trips due to depart between October and December.


Cookes said that while the decision offered agents "a glimmer of hope" ahead of the traditional winter sun season, the uncertainty around travel corridors was driving people to book later for more immediate departures.