The call comes after Haslemere Travel managing director Gemma Antrobus wrote an article on ttgmedia.com calling for industry-wide monetisation of agents’ time.
“We all want clients to rebook for a future date or hold that money as a credit,” she wrote. “But these clients will then not be booking further down the line and we will have to weather that loss of business.”
She continued: “When we come through this, surely it would be the perfect time to change the way we value ourselves as an industry and amend its structure.”
