PetsPyjamas offers short breaks at more than 10,000 dog-welcoming hotels, cottages, B&Bs and pubs in the UK and France.
The business has around 20 home-based staff on its sales team – or Pet Partner Network – and is expanding further, hoping to attract experienced travel sellers looking to make their passion for pooches pay.
“We can only see demand increasing as more and more people in the UK get dogs, and our customers are all ages so can travel at different times of the year,” co-founder and chief executive Karen Hanton told TTG.
“The type of person who’d be right for us is a self-starter, who’s perhaps already establish themselves as a homeworker and understands that bond between a dog and its owner.
“Dogs really are part of the family and being able to help owners with dog-friendly travel options means they never have to leave them behind when they go away.”
Agents will be offered a “generous” commission structure, have access to head office-generated leads and equipped with a full kit of marketing assets, as well as support building their own online community to interact with dog owners in their area.
“It’s a fantastic opportunity to be right at the centre of your local dog community and attract clients, as dog owners are very social and often know and recommend things to other owners,” said Hanton.
A member of ETOA, the business, which launched in 2012, is also looking to support the recovery of the UK’s
hospitality sector with a new campaign: We’re Barking Britain.
According to PetsPyjamas, if 10% of the country’s 9.9 million dog owners were to take a UK holiday in 2020, it could generate more than £2 billion for the hospitality industry in its post-lockdown bounce back.
New packages at more than 120 “hound-picked” hotels and self-catering properties throughout the UK have been launched as the company “lends a paw” to help properties get back on their feet.