Speaking to TTG at the tour operator’s 2018 conference launch last week, head of trade sales Alan Cross said everyone at Jet2holidays was revelling in its rapid expansion, with Turkey reclaiming its place as one of the operator’s most popular destinations.
“It’s fun, it’s fast-paced, it’s exciting,” he said. “It lets you be innovative and go with ideas. We talk about things for six minutes, not six months. We’d rather try something and fail than not try at all.