In a survey of more than 40 operators – 59% of which considered themselves to be Latin America specialists – more than 60% had experienced an increase in bookings to the region in 2016 compared with 2015, while 80% had seen year-on-year growth in the first quarter of this year.
The survey formed part of the Lata Travel Trends Report 2017, compiled by the Latin American Travel Association and presented at this month’s Experience Latin America event in London. In addition it included surveys of more than 3,600 UK consumers and 250 travel agents.