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JetBlue chief: Flexibility and low fares here to stay

Air
James Chapple
22 April 2021

Customers will demand greater flexibility and lower fares for years to come as the world emerges from the Covid crisis, JetBlue president and chief operating officer Joanna Geraghty has said.

JetBlue is set to offer five daily flights between the UK and US by October (Image credit: JetBlue)

Addressing the World Aviation Festival on Thursday (22 April), Geraghty said she expected the leisure market to bounce back strongly later this year owing to pent-up demand for holidays and VFR travel.


JetBlue is gearing up to launch its first transatlantic services later this year, flying to London from New York JFK and Boston; while it is yet to reveal which London airport, or airports, it will fly to, the carrier is understood to have secured slots at both Heathrow and Gatwick, and has consistently said it has "a viable path into more than one London airport".