Skip to main content

Thomas Cook differentiation begins to pay off

Operators
Edward Robertson
24 September 2015

The Thomas Cook Group is entering its closed period with a 1% increase in UK sales for summer 2015.

Peter Fankhauser (Thomas Cook)

The operator said in a pre close trading update that is summer capacity for the UK is 95% sold with “significant” increases in customers to Greece and Egypt as Tunisia is “effectively closed for the time being”.

Strong growth has also been reported to both the US and the Caribbean following investment in long haul routes.

Cook added average selling prices for both its package holidays and seat-only bookings with Thomas Cook Airlines are also up 4% following the relaunch of luxury brand Signature and investment in both hotels and aircraft.

However, prices were 1% down year on year on a blended basis due to the change of mix of product on offer.