A Populous poll of more than 2,000 Brits, commissioned by Virgin, found 57% of respondents wanted to see more competition at Heathrow.
Nearly 60%, meanwhile, said they would choose to connect via Heathrow if it offered a greater range of airlines. More than a third though (36%) said they had connect to international destinations via European airports rather than the UK’s main hub airport.
Reasons cited included cost and a lack of connecting flights from their regional departure airport.
Virgin earlier this year acquired Flybe, which it will rebrand Virgin Connect next year – the carrier serving as regional feed for Virgin’s long-haul operations.
