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Boris Johnson

On Brexit, the country is in uncharted waters. Abta has three main goals: to provide support and guidance to members to in their contingency preparations; to lobby the EU and UK decision-makers on the needs of our industry; and to provide accurate information to consumers to help them to travel with confidence. It’s this work, for me, which deserves more exposure through membership to create a wider understanding of the association’s activities.

 

Thinking about this first column since I took the chair, this exciting industry has always evolved. We have seen different business models emerge, from homesharing sites to direct-to-consumer sites and personal travel agents. New models are now represented in the industry, including social influencers and easier entry points for less experienced home-based agents.

 

Each of these brings a different perspective. Abta’s membership has kept up with this change, which allows us to be best placed to provide support, advice and expertise, as well as a truly representative voice.

In changing times Abta has always been relied upon but then change is nothing new, and Abta will remain well positioned to deal with it.

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For Smarter, Better, Fairer Travel
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